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2023-2024 University Catalog
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major: Communication Management

Degree: Master of Science (MS) Concentration: Public Health (Non-Thesis) 2023-2024

Core Requirements (15 credits)

M.S. in Communication Management students can choose either a thesis option or a non-thesis option. Both options apply to all of the following concentrations: Business, Public Health, Leadership, Nonprofit Management, and Public Management. The program consists of a minimum of 36 credit hours, 15 of which are earned through a common core of required courses in the School of Communication. Also, three credit hours are selected from a list of electives in the School of Communication. In addition, 12 credit hours are earned through one of five outside concentrations: Business Public Health, Leadership, Nonprofit Management, and Public Management. The final 6 credit hours are earned through an academic communication management-related thesis or a professional communication-related research project.

MMC6256 Foundations Comm Management (3 Credits)
MMC6006 Strategic Communication Theory (3 Credits)
MMC6426 Qual. Res. Method. Mass Comm. (3 Credits)
MMC6421 Quant. Res. Mass Comm. (3 Credits)
MMC6206 Ethics in Comm Management (3 Credits)

Major Electives (3 credits)

ADV 5050 Strategic Branding (3 credits)
COM 5126 Organizational Communication (3 credits)
COM 5627 Lying and Deception (3 credits)
COM 5226 Theory and Research Methods in Health Communication (3 credits)
COM 5046 Interpersonal Communication (3 credits)
RTV 5801 Media Management (3 credits)
MMC 5946 Internship in Communication Management (3 credits)
MMC5267 Current Issues in Emerging Media (3 credits)
MMC 6730 Social Media Management (3 credits)
MMC 5738 Strategic Social Media (3 credits)

Concentration Requirements (12 credits)

Students may take any four courses (12 credits) listed below including the Global Health courses, to satisfy the Public Health Concentration. Students who take four global health courses (12 credits) will satisfy the requirements of the Public Health Concentration and additionally earn the Graduate Certificate in Global Health.

HSC 6603 Theoretical Foundations of Behavior Change (3 credits)
Prerequisite: HSC6587 Public Health Program Planning
HSC 6716 Health Program Evaluation (3 credits)
Prerequisite: HSC6587 Public Health Program Planning
PHC 6102 Public Health Policy and Advocacy (3 credits)
PHC 6000 Epidemiology I (3 credits)
PHC 6149 Public Health Leadership and Management (3 Credits)
PHC 6002 Infectious Disease Epidemiology (3 credits)
Prerequisite: PHC6000 Epidemiology I
PHC 6011 Epidemiology II (3 credits)
Prerequisite: PHC6000 Epidemiology I
HSC 6585 Health Communication (3 credits)
HSC 6587 Public Health Program Planning (3 credits)
HSC 6215 Environmental Health (3 Credits)
Prerequisite: Instructor approval required prior to registration

Public Health Electives: Students may select HSC or PHC elective courses as offered (i.e., PHC6020 Introduction to Clinical Trials (3 credits); HSC6138 Sexuality Education (3 credits); HSC6931 Special Topics (3 credits), etc.)

HSC 6625 Global Health (3 credits)
HSC 6165 Global Sexuality and Reproductive Health (3 credits)
HSC 6675 Global Health Water, Sanitation, and Hygiene (3 credits)
HSC 6931 Special Topics: Global Immigrant and Refugee Health (3 credits)
NGR 6894 Global Health Care and Culture (3 credits)
Any other BCH Global Health courses (i.e. Study Abroad, Global Health elective, Global Health Special Topics, etc.).

Exit Requirement (6 credits)

Students choose either Thesis or Applied Research Project option OR Non-Thesis Option (6 credits) Students will complete either an academic communication management-related thesis OR a professional communication- related research project under the supervision of a faculty advisor and committee. Students will take this 3-credit course twice to reach the required 6 credit hours of thesis/applied research project needed to graduate with the M.S. in Communication Management. Permission of the M.S. in Communication Management graduate program director is a prerequisite to enroll.

Students who choose the non-thesis option will take six additional credit hours from the list of School Electives.