Digital Media + AI Innovation Lab Community Engagement Efforts

One of DMAIL’s top priorities is fostering robust relationships with community professionals who want to use data to improve their communication efforts and enhance the performance of their businesses and services. The lab serves as a platform through which a myriad of real-world communication questions and applications can be explored, presenting neighbors and partners of the School of Communication with the opportunity to leverage high-quality, high-impact empirical work en route to greater success. 

DMAIL can help community professionals: 

• Perform comparative testing of messages with target audience members 

• Explore stakeholder insights into service quality and impact at micro and macro levels 

• Determine the best next step for expanding or improving outreach efforts 

• Analyze data regarding digital asset performance, including web and social media presence 

• Assess the human drivers behind effective digital communication with key stakeholders 

• Workshop benefits and challenges of AI use or integration into their day-to-day workflow 

Are you a community partner with an interest in exploring a collaboration with DMAIL? 

If you have questions or would like to discuss a potential project, please email us at digitalmedialab@unf.edu for more information.