Media Week 2017
Thanks to all who participated in Media Week 2017, which ran from Oct. 23 to Oct. 27. Media Week 2017 included panel discussions regarding advertising, public relations, journalism, and production. There were also opportunities for students to informally interact with media professionals, such as at the "Meet the Professionals Lunch." There were also alumni events as well as a panel on how to spot and combat fake news.
Watch a video summary of all of the events (20-minutes)
Watch the State of the Media panel on "The Sping on Fake News"
Monday, October 23
Meet the Mentors Breakfast Panel
9:30- 10:30 a.m.
Bldg. 14D, Room 2001
Mentors from UNF's Department of Communication Professional Advisory Board are invited to talk about their professional expertise and what they can offer in a mentorship.
Participants:
- Maureen Baker, Spinnaker Media
- Gary Corbitt, WJXT-TV (Retired)
- Tim Gibbons, Jacksonville Business Journal
- Gregory Hamilton, MECLABS
- Staci Spanos, News4Jax
Keynote Address: The Importance of Advertising and PR in Building Successful Global Brands
12- 1 p.m.
Bldg. 14D, Room 2001
The keynote speaker, Tuan Tu,is marketing director at Revlon. He is a strategic, creative, award-winning CPG marketer and business leader with 13 years of top-rated brand management experience in innovating and launching beauty and personal care products. He has experience in building billion-dollar brands as well as specialty beauty brands that consumers love.
For those students who were at the keynote who would like to continue their conversation with Mr. Tu, he has provided his e-mail.
Tuesday, October 24
The Value of a Master's Degree in the Communication Industry
11 a.m.- Noon
Bldg. 14D, Conference Room
Professionals with master's degrees and UNF faculty discuss the advantages of earning a master's degree to further career goals. There will also be a brief presentation about the Department of Communication's master's degree in communication management.
Participants:
- Frank Denton, The Florida-Times Union
- Tenikka Hughes, Action News Jax
- John Parmelee, UNF Department of Communication
- Chunsik Lee, UNF Department of Communication
- Brian Thornton, UNF Department of Communication
Domestic and Global Diversity Panel
4:30- 5:30 p.m.
Bldg. 14D, Conference Room
Professionals will discuss both domestic and global diversity issues as they relate to advertising, journalism, public relations and production, and the things students should know about global and domestic diversity issues that may help them when they enter their respective industry.
Participants:
- Joyce Johnson, Operation New Hope
- Nadia Ramoutar, author and filmmaker
- Jerry Smith, CEO and Founder of PineRidge Film & Television
- Abraham Tuyo, Founder and Interim CEO of VOTAC (Voices of the African Continent)
Wednesday, October 25
Multi-Media Journalism Breakout (Professionals are encouraged to stay for Meet the Professionals Luncheon.)
11 a.m. - Noon
Bldg. 14D, Dept. of Communication Conference Room
Professionals will describe their positions and talk about what it takes to work in their fields, then take questions from students.
Participants:
- Ed Beatty, WCWJ-TV
- Tenikka Hughes, Action News Jax
- Brian Jackson, Sports Anchor/Reporter, WJXT-TV
- Matthew Kelly, MDK Video
- Zach Sweat, Void Magazine
Digital Video Production Breakout (Professionals are encouraged to stay for Meet the Professionals Luncheon.)
11 a.m. - Noon
Bldg. 14D, Dept. of Communication TV studio
Professionals will describe their positions and talk about what it takes to work in their fields, then take questions from students.
Participants:
- George Birnbaum, Gemstone Media, Inc.
- Bruce Kaufman, PGA Tour
- Mike Madden, Fanatics
- Todd Roobin, City of Jax
- Jerry Smith, PineRidge Film & TV
Public Relations Breakout (Professionals are encouraged to stay for Meet the Professionals Luncheon.)
11 a.m. - Noon
Bldg. 14D, Room 2001
Professionals will describe their positions and talk about what it takes to work in their fields, then take questions from students.
Participants:
- David Clark, Children's Home Society of Florida
- Maria Hane, MOSH
- Mike Miller, JTA
- Holly Morse, V is for Victory
- Jason Mudd, Axia Public Relations
- Stacey Steiner, CF Media
Meet the Professionals Luncheon
12:30 - 1:30, Osprey Commons Talon Room
Professionals will join 100+ students for lunch and tabletop question and answer sessions.
PR Participants:
- Toni Boudreaux, SJC Chamber of Commerce
- David Clark, Children's Home Society of Florida
- Haleigh Dunning, Bold Brands
- Maria Hane, MOSH
- Mike Miller, JTA
- Holly Morse, V is for Victory
- Jason Mudd, Axia Public Relations
- Lanette Hart, Hart & Associates
Advertising Participants:
- Ed Beatty, WCWJ-TV
- Daniel Burstein, MECLABS
- Brendan Cumiskey, Dalton Agency
- Jack Potter, Cox Media Group
- Michael Sharp, Nielsen
- Stacey Steiner, CF Media