Photography and Videography
Photography and videography are key elements of the visual execution of the UNF brand. Our visual style is optimistic, inspirational and dynamic, and we use natural light as much as possible.
Please adhere to these guidelines in order to effectively portray our students, campus and University.
A NORTHWARD POV
To differentiate our imagery, we conceptually frame subjects and scenes from a northward perspective. In portraits, subjects gaze in the northward angle.
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DEPTH
Whether indoor facilities or the natural landscape of our campus and community, use wide and detailed photography to share the full UNF experience.
When possible, capture hyper-focused human and academic interactions within these photos. Capture active poses with dynamic movement. When possible, show a behind-the-scenes glimpse of the UNF lifestyle.
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