Lifestyle Management Concentration in the B.H.M.
A New Pathway in Health, Wellness and Movement Leadership
The University of North Florida is introducing a new LifeStyle Management concentration within the Bachelor of Healthcare Management (B.H.M.) degree for students and working professionals who want to build strong foundations in leadership, movement-based instruction and client-centered wellness. This concentration is designed for individuals in health, fitness and wellness fields as well as those pursuing dance instruction or performance. Students explore the role of movement in healthy living while gaining management and coaching skills that prepare them to guide clients, support long-term wellness and lead programs in a variety of settings. Through UNF’s partnership with Arthur Murray Dance Studios, students who are interested in dance have the option to gain hands-on experience in instruction and studio operations as part of their chosen career track.


What You Can Study in LifeStyle Management
Areas of study include:
- Leadership and supervision in health and wellness settings
- Behavior change and motivational strategies
- Movement-based instruction and programming
- Business operations for wellness programs or studios
- Client engagement and long-term wellness planning
- Entrepreneurship and innovation in the health industry
Who This Concentration Is Designed For
This concentration is well suited for:
- Health and wellness professionals seeking career advancement
- Fitness instructors, yoga teachers and personal trainers
- Individuals interested in movement-based coaching
- Dance instructors and performers who want to broaden their career path
- Professionals aiming for management, program coordination or entrepreneurial roles
Experiential Learning Through the Arthur Murray Partnership
UNF’s partnership with Arthur Murray Dance Studios creates additional opportunities for students interested in movement-based instruction.
Students may choose to participate in:
- Hands-on dance instruction training
- Shadowing and studio operations experience
- Optional scholarship opportunities for studio managers and franchise owners
- Leadership development within a global wellness and performance organization
These experiences allow students to apply lifestyle management concepts in real workplace settings.
A First-of-Its-Kind Collaboration Creating New Pathways
The concentration was created through a collaboration between Brooks College of Health faculty and Arthur Murray International. The partnership emphasizes transformation, accessibility and the belief that movement can strengthen confidence, wellness and community.

Leaders across UNF and AMI celebrated the program as a visionary step that supports the next generation of health and wellness professionals.
“Lifestyle management is a great opportunity for people who want to build long-term, successful careers in dance or other wellness fields.”
— Dr. Shyam Paryani, LifeStyle Management (B.H.M.) Program Director, Department of Health Administration
“This is about lifestyle. This is about healthy living. This is about business acumen.”
— Dr. Rob Haley, Chair, Department of Health Administration
“There are going to be so many young people who benefit from this partnership.”
— Gary Edwards, CEO, Arthur Murray International
Why Choose UNF for LifeStyle Management?
Students choose UNF because the program offers:
- A nationally respected B.H.M. degree
- A modern approach to wellness-focused leadership
- A flexible online format that supports career growth
- Faculty mentors who bring real industry experience
- A partnership that connects students to global opportunities
- A supportive community driven by transformation and upward momentum
How to Apply
Students who wish to enroll in the LifeStyle Management concentration complete the standard admission process for the Bachelor of Healthcare Management degree.
Contact
Shyam Paryani, M.D., MHA, FACHE
LifeStyle Management (B.H.M.) Program Director
s.paryani@unf.edu
(904) 620-1437