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UNF to offer new MSBA degree program beginning Fall 2021

The University of North Florida’s Coggin College of Business is unveiling a new Master of Science in Business Analytics (MSBA) program in Fall 2021. A free, virtual MSBA information session will take place at 12:30 p.m. on Wednesday, April 21.

The MSBA curriculum will reflect industry demands for graduate business analytics education and is supported and championed by local and regional partner employers. Industries today rely on business leaders with strong technical and analytical skills who can make the best decisions based on a combination of business and data science.

professionals sitting in a circleUNF’s MSBA will train future business leaders to use data to influence decision-making and drive business innovation. Graduates of the program will be equipped to influence decision-making strategy and drive better business results by transforming data into a powerful and predictive strategic asset.

The MSBA program is a 30-credit hour (10 course) STEM-designated program that allows for flexibility as students can complete the degree while attending full- or part-time to allow for the busy work and life demands of career professionals.

“Business analytics knowledge and experience is one of the most sought-after skills for employers, said Dr. Lakshmi Goel, UNF Coggin Graduate and Executive Programs associate dean. “Every business can profit from an analytical understanding of how to maximize success and solve other business concerns. This essential business and data science training will help our students to thrive with high-demand skills that open up incredible career opportunities.”

To attend the free, virtual MSBA information session at 12:30 p.m. on Wednesday, April 21 or to view more upcoming dates, visit the registration link. More information on the MSBA program can be found on the MSBA website or by contacting Amy Bishop, Graduate Advisor, at