Skip to Main Content
2019-2020 Catalog
GRA 3512C: Corporate Identity

Course Description for Corporate Identity

GRA3512C: Corporate Identity
Prerequisites: GRA 3183C, GRA 2203C This course explores the application of visual identity systems for large and small companies. Comprehensive research on color symbolism, graphic forms, typography and design is examined. The research will be applied to designing identity systems while stressing creative solutions and originality. (A material fee of $15 will be assessed.)