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2021-2022 Catalog
GRA 3155C: Graphic Symbols and Semiotics

Course Description for Graphic Symbols and Semiotics

GRA3155C: Graphic Symbols and Semiotics

Description: Acceptance into Graphic Design and Digital Media program or departmental permission. This course introduces the study of signs and symbolism within the framework of visual communication, with a focus on enhancing visual literacy. It examines how meaning is created and how messages are interpreted and perceived depending on cultural, societal and temporal contexts. Course projects explore methods for visually communicating objects and ideas through representation and abstraction; stylization of form, including color, typography and imagery; and the use of rhetorical devices in graphic design.