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2018-2019 Catalog
Digital Marketing

Program Description for Digital Marketing

Minor: Digital Marketing

Minor: Digital Marketing (12 credits)

This minor is available only to students majoring outside the College of Business. The minor requires 12 semester hours which must be taken at UNF. A grade of C or better is required in all courses. Transient/Concurrent enrollment at another institution is not permitted.

MAR3023 Principles of Marketing (3 Credits)

MAR3702 Principles of Digital Transfor (3 Credits)

SELECT One Course (3)

Select One of the following: MAR4721 Digital Marketing Strategy (prereq MAR3023), MAR4325 Social Media Marketing Strategy (prereq MAR3023), OR MAR4615 Introduction to Marketing Analytics (prereq MAR 3023 & STA 2023)

SELECT One MAR elective (3)

Choose one 3/4000 level Marketing elective