Major: Communication
Concentration: Public Relations
Degree: Bachelor of Science
Informational Text
Grades of C or higher are required in all Foundation and Major Courses
  • B.S. in Communication majors must complete a minimum of 72 hours outside of journalism and mass communication.
  • B.S. in Communication majors can take no more than 6 credit hours for internships.
Foundation (6 credits)
SPC2608 Fundamentals of Speech (3 Credits)
STA2014 (GM)Elem Statistics-Health/SS (3 Credits)
Prerequisites (18 credits)
Course cannot include ENC or LIT prefix courses. 18 hours of coursework outside the major and beyond the 36 hours of general education requirements.
SELECT 18 HRS OUTSIDE MAJOR
Major Requirements (19 credits)
MMC1004 Media Literacy (3 Credits)
MMC3105 Advanced Writing For The Media (3 Credits)
  • Prereqs: MMC1004
MMC3200 Law and Ethics of Communicat (3 Credits)
  • Prereqs: MMC1004, MMC3105
MMC3614 Media Theories and Effects (3 Credits)
  • Prereqs: MMC1004, MMC3105
MMC4420 Mass Communications Research (3 Credits)
  • Prereqs: MMC1004, MMC3105, MMC3614, and Statistics (STA2023 - Elementary Statistics for Business for the Advertising track or STA2014 Elementary Statistics-Health/SS for the PR track and the Multimedia and Journalism & Production track.
MMC3942 Pre Internship (1 Credit)
Prereqs: MMC1004, MMC 3105 and one of the following - ADV3008, PUR3000, or MMC4500; Junior or Senior standing as a Communication major; major GPA of 2.0 or higher. Coreq: Permission of Instructor
MMC4975 Internship Senior Project (3 Credits)
Prereqs: MMC1004, MMC 3200, MMC 3614, MMC 3105, MMC3942 and Senior standing (at least 90 credits), at least 3 courses required in the student's concentration, and both a UNF and Major GPA of 2.0 or higher.
Major Electives (21 credits)
PUR3000 Principles of Pub Relations (3 Credits)
Prereqs: MMC1004, MMC3105
PUR3100 Public Relations Writing (3 Credits)
Prereqs: PUR 3000, MMC1004 & MMC 3105
ADV3203 Advertising Media Graphics (3 Credits)
Prereqs: MMC1004 & MMC3105
PUR4800 Public Relations Campaigns (3 Credits)
Prereqs:MMC 1004, MMC 3105, PUR 3000, PUR 3100, PUR 4801, & MMC4420
PUR4801 Public Relations Cases (3 Credits)
Prereqs: MMC 1004, PUR 3000 & MMC 3105
SELECT 2 FROM THE FOLLOWING:(6cr)
  • PUR4400 Crisis Communication (3 credits)
    Prereqs: PUR3000 & MMC3105
  • ADV3008 Principles of Advertising (3 credits)
    Prereqs: MMC3105 & MMC1004
  • ADV3101 Advertising Creative Strategy (3 credits)
    Prereqs: ADV3008, MMC1004, & MMC3105
  • ADV 3200C Advertising Design (3 credits)
    Prereqs: ADV3008, ADV3101, ADV3203, MMC1004, & MMC3105
  • MMC3402 Political Advertising (3 credits)
  • MMC4251 Creating Health Messages for Mass Media (3 credits)
    Prereqs: MMC3105 with a grade of C or higher
  • SPC4064 Public Speaking for Professionals (3 credits)
  • MMC4630 Understanding Emerging Media (3 credits)
    Prereqs: MMC1004, MMC3105, and one of the following: PUR3000, ADV3008 or MMC4500
  • PUR4450 3 Public Relations and Event Planning (3 credits)
    Prereqs: MMC1004, MMC3105, PUR3000, & PUR 3100
48 Upper Level Hours (48 credits)
In order to qualify to graduate with a Bachelor's degree from the College of Arts and Sciences you must earn a minimum of 48 upper level credits out of the total 120 degree applicable required credit hours. Upper level courses are numbered from 3000 - 4999. Dual Degree and Double Majors should consult their Advisor.
48 HOURS 48 upper level hours