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interior lab with desks and computers

Types of Service

Data Gathering

  • Telephone Interviewing
    • Computer Assisted Telephone Interviewing (CATI)
    • No automated dialing, ONLY hand dialing
    • 27 interviewing stations
    • Interviews conducted 7 days a week
    • PORL's telephone calls appear on recipients' caller ID screens as University of North Florida
    • Spanish interviews - the PORL employs Spanish speaking interviewers to ensure ethnic representation
  • Mail Surveys
  • Internet Surveys
  • In-person interviews
  • Focus groups

Data Processing

  1. Sample Selection
  2. Questionnaire Design
    • Spanish Translation
  3. Weighted data to census demographics or registered voters for any region
  4. Complete data Analysis using SPSS or STATA
    • Coding of open-ended questions
    • Cross-tabulation (or other advanced statistical analyses) by demographics; i.e. race, gender, income, etc.
  5. Written reports, charted results and presentations of findings