Areas of Expertise
Advertising. Integrated Marketing Communications. Marketing Strategy. Services Marketing.
Social entrepreneurship. Triple bottom line. Value creation. Value capture.
D.B.A. Jacksonville University April 2017 (Expected)
M.B.A. University of Florida April 2011
B.A. University of Pennsylvania May 1995
Corporately, Wendy Gillis has been building robust brands for over 20 years. Towards the beginning of her career, she spent time as an advertising account executive on New York City’s Madison Avenue cutting her teeth on brands like Maxwell House coffee and Post cereals. Later, as a marketing consultant in Jacksonville, she helped brands like Johnson & Johnson Vision Care/VISTAKON and the JAX Chamber.
Academically, Wendy graduated from the University of Pennsylvania in 1995 with a degree in Psychology and Fine Arts. She later graduated from the University of Florida in 2011 with a Master's degree in Business Administration (MBA). Today, Wendy is earning a Doctorate of Business Administration (DBA) degree in Business Analytics from Jacksonville University. She is a member of JU’s inaugural DBA cohort and is concentrating on Marketing and Management. She is expected to graduate in April 2017.
Since 2013, Wendy has served as part-time faculty for UNF’s Coggin College of Business. The courses she has taught include: Principles Marketing, Services Marketing, and Advertising Management.