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Outstanding Faculty Scholarship Award 2010-2011
C. Dominik Güss

C. Dominik Güss

C. Dominik Güss, an associate professor in the Department of Psychology, received his Ph.D. from the Otto-Friedrich Universität, Bamberg, Germany in 2000. Dr. Güss joined UNF in 2003 after teaching and conducting research in Germany, the Philippines, Illinois, and Wisconsin.


His research focuses on cross-cultural and cognitive psychology with an emphasis on dynamic decision making and problem solving across cultures. For instance, in one study, Dr. Güss gathered data in five countries (Philippines, India, Germany, Brazil, and the United States) and showed empirically that cultural values influence decision-making strategies and task performance. His scholarship has been published in over 30 scientific publications and in some of the highest ranking journals of his field. His research has been funded by the National Science Foundation, and lately by a Fellowship for Experienced Researchers from the prestigious Humboldt Foundation.


Mentor to over 60 UNF undergraduate, honors, and graduate students, many of his students have been accepted into doctoral programs. In 2007 and 2011, two of his students were selected to present their research on suicide terrorism and risky business decision making on Capitol Hill to senators and representatives (and they even spoke with Hillary Clinton). Only 10-15% of applicants are chosen from a national pool to participate in this distinguished event.


Dr. Güss would especially like to thank his family. Providing somewhat different cross-cultural experiences (Dr. Güss is German, his wife is from the Philippines, and his two sons were born in the US), they are never-ending sources of inspiration to him.