Article Types: Choosing What Is Best

Some Definitions:

Choosing What Is Best

Topic choice and focus are going to drive the selection of materials used to support a research project. Articles published in any of the above referenced publications could be useful in helping a researcher determine angles to follow in the development of a research topic, but, of all the types of publications listed above, journals are usually the best choices for use in developing college-level, academic research projects. The reasons are really rather simple:

This is not to discount the value of other types of articles by any means. For example, a researcher examining ideological changes in editorials published in the New York Times and Times of London newspapers over the past 50 years would obviously base a part of the research on the editorials from those two newspapers. The same researcher would also likely examine political science and sociology journals to try to discover if other researchers had previously noted shifts in ideology in national newspapers and to help determine what social or political trends might be driving those changes.

A researcher examining the use of sex to advertise American automobiles in consumer magazines over the past two decades would necessarily have to examine advertisements in selected consumer magazines over the past two decades in order to establish a research base for his or her assumptions. For this project, the researcher might look at Newsweek and Time and Car and Driver and Rolling Stone, to name a few magazines, to get representative examples of car ads over the years. But to understand the psychological dynamic at play behind using sex as an advertising ploy, the same researcher would rely heavily on psychology journals that would publish previous research into this and similar topics.

As a researcher begins delving into a topic, he or she should first carefully consider the types of information that will be necessary for covering the topic and then determine which types of publications are most likely to contain that information. As the previous two examples illustrate, even though journal articles offer the best information for academic research projects, some topics will by necessity require the use of other, more popular publications as sources of data that feed into the research. The key thing for an academic researcher to remember is that the in-depth analyses, the detailed examinations, the exhaustive studies of specific aspects within a discipline are most likely to be published as articles in journals, so, regardless of the particular topic, journal articles will play a role in a successful research project.

Recognizing Different Types of Articles

The examples below provide general characteristics for each of the types of publications referenced in this reading. For any of the following examples, there will be exceptions. For example, while advertisements are usually included in magazine, trade journal, and newspaper articles, and not in journals, some journals might include advertisements. A prime example is JAMA, the Journal of the American Medical Association, which includes research articles but also includes advertisements that are more typical of trade journals.

Just remember that for every rule there is an exception.

     Journal Article Characteristics

Journal Article

     Magazine Article Characteristics

  • Authors:  Author names may or may not be listed. Many magazine articles are written by the magazine editors or staff writers and may not attribute responsibility to individual authors. Those articles that do list authors typically do not give the author qualifications.
  • Frequency of Publication:  Magazines typically publish monthly or more frequently (there are exceptions). Magazines routinely will use specific dates on their issues, such as December 14, 2008, or July 2008.
  • Use of Everyday Language:  Magazine articles are typically written with the average reader in mind, so the language used is easily read and simple to understand.
  • Use of Illustrations and Photographs: Articles published in magazines frequently are illustrated with drawings or photographs, often in full color. Other publications might also include ilustrative materials, but magazines are the most likely types of publications to include them.
  • Bibliography:  Bibliographies are typically not included in magazine articles or, if they are included, are usually fairly brief.
  • Brevity:  Magazine articles tend to be much shorter than articles from journals. An article might be half a page or even a dozen pages, but typically not much longer than a dozen. Pictures are often interspersed throughout the text so the actual text, even for a 12 page article, would amount to far less than a dozen pages.
  • Subject Focus:  Magazines might cover a wide variety of interests or might focus a particular interest. For example, magazines like Time and Newsweek will cover current events, politics, entertainment, art, music, a wide variety of interests. Articles might take note of research being done in medicine, for example, but they stop short of actually providing the full details of the research being done. Magazines like Car and Driver and Popular Science will focus on specific areas of interest, but the articles that they publish are geared toward the casual reader or to readers with more than a passing interest in a subject, rather than to academics and scholars.
  • Advertisements:  Magazines usually include numerous product advertisements. Advertisements might be for beauty aids, or automobiles, or computers, or just about anything. Some ads might be full page or even could consist of several pages included as an advertising insert or supplement.
  • Overall Appearance:  Magazines are typically published in full color on glossy or semi-glossy paper. Magazine covers are slick and appealing and often provide highlights of big stories that will draw a reader's attention.

Magazine Article

Trade Journal Article Characteristics

  • Authors:  Authors of trade journal or trade magazine articles are usually members of a particular field or profession. Usually their rank or position within a profession will be indicated next to their names.
  • Frequency of Publication:  Usually published monthly, trade journals might also have less or more frequent publication schedules (semi-monthly, quarterly, bi-weekly).
  • Brevity:  Articles tend to be under a dozen pages in length. Length might be extended due to the inclusion of photographs or illustrations.
  • Columns/Features: Trade journals frequently will have regular features or columns that contain articles directed toward a particular aspect of the field. For example, a trade journal focusing on police work might have a regular feature that includes articles written by police chiefs or that includes articles that focus specifically on police technology. Conference announcements and events calendars are also frequent features of trade journals as they specialize in keeping professionals up to date on happenings in their specialties.
  • Subject Focus: Articles in trade journals focus on topics of interest to the profession and might include references to studies published in journals but not the research articles themselves.
  • References/Bibliographies:  Articles in trade journals might include references, although usually not nearly as extensively as academic/scholarly journals. Bibliographies tend to be brief and might include references from other trade publications, from journals, or even from magazines and newspapers.
  • Advertisements:  Advertisements are typically geared toward so-called "tools of the trade." In other words, in a law enforcement publication, advertisements will likely be for police uniforms or bullet-proof vests or automobile laptop systems. Consumer advertisements are usually the domain of magazines.
  • Overall Appearance:  Trade journals might have glossy, high-impact covers or might have plainer, less catchy covers. In general, the articles, themselves, will include illustrations and photographs and might even have references to other sources of information on the topics covered.
Trade Journal Article

Newspaper Article Characteristics

  • Authors:  Newspaper articles frequently do not list authors. Articles may be obtained from the various national and international wire services such as Associated Press and Reuters and may only reference the wire service providing the news article. Feature stories will normally attribute authorship. Editorials might attribute authorship or will imply that the newspaper editors are the authors. Letters to the editors will routinely provide the names of the readers submitting the letters.
  • Frequency:  Newspapers can be published daily, weekly, bi-weekly, or even just on weekends. Major national and regional newspapers typically publish daily, with increased coverage on weekends.
  • Subject Focus:  Newspaper articles typically report news on a wide variety of topics. Anything is fair game for a newspaper, from politics to science to art and music. Newspapers published in localities will typically have a section that provides national and international news coverage and additional sections that focus on local news and interests. Local papers also typically publish obituaries.
  • Illustrations/Photographs:  Newspapers make extensive use of photographs. Photographs might come from syndicated sources or from the paper's own staff photographers. Photos are typically in black and white, however some sections of the paper, such as the weekend comics, might make use of color.
  • Advertisements:  Newspapers will include advertisements throughout the paper and might even have full page and special insert advertisements. Advertisements imbedded within the paper itself are typically black and white. Those that are included as special inserts or supplements may be in color and even on glossy paper.
  • Layout and Arrangement:  Newspapers arrange articles on the page in columns. Lead articles will begin on the front pages of the various newspaper sections and will be continued deeper in the paper. The most important news events typically appear on the front page of the first section of the paper. Most newspapers are divided into sections. Typical sections include: national/international news; local news; sports; entertainment/amusements; classified advertisements; and neighborhood news. Editorials usually appear in the first section of the paper, although some newspapers have a separate section devoted just to insights and opinion.
  • Overall Appearance:  Newspapers are normally printed on large sheets of folded newsprint and folded. Different newspapers might opt for varying size formats. Normally printed with black ink, some newspapers might use color to highlight specific sections of the paper or to publish important photographs.
Newspaper Article

Newsletter Characteristics:

  • Authors:  Authors may not be listed at all. Articles are typically brief and frequently consist of announcements of upcoming events or brief news items of interest to members of an association or society or club.
  • Frequency:  Frequency of publication might be regular or might be sporadic. Some newsletters might be issued only as needed, that is when news affecting or of interest to members becomes available.
  • Brevity:  Articles are typically very brief, usually consisting of a few paragraphs each.
  • Subject Focus: Newsletters typically focus on topics that are very specific to a particular organization or club. News items might include announcements of training opportunities or upcoming conferences, updates on legislative initiatives, and even personal notices about members of the organization that publishes the newsletter.
  • Overall Appearance:  Newsletters might be simply word-processed documents or they might be glossy, professionally published materials. Generally speaking, they are fairly plain looking publications.
Newsletter

Updated 1/09.

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