Agenda Item FA 12-24

Submitted by the Academic Programs Committee

CCB - Accounting & Finance, Marketing & Logistics

New Courses (3 packages)

06/07/12: Passed

06/18/12: Approved

Log Number: 201201-51

Accounting and Finance - Undergraduate

 

 

Add a new course Directed Independent Study - Finance (3crs) FIN Senior (4xxx) 901

Prerequisites:    
"FIN3403: Financial Management"
Co-requisites:    
None

Course Description:

This course involves special studies undertaken independently by students under the supervision of a finance faculty member. Students must have the faculty supervisor and Department Chairperson's approval for a special study prior to enrollment. May be repeated with change of content up to a maximum of 6 credits.

 

Log Number: 201201-35

Marketing and Logistics - Undergraduate


 

Add a new course Social and Ethical Issues in Marketing (3crs) MAR Senior (4xxx) XXX

Prerequisites:    
"MAR3023: Principles of Marketing"
Co-requisites:    
None

Course Description:

The focus of this course is upon social and economic issues confronting marketing decision-makers in a dynamic, pluralistic society. Marketing managers are responsible for accomplishing organizational financial objectives while simultaneously protecting and advancing societal interests. This dual responsibility presents an inherent conflict, or tension, for marketing decision-makers who are responsible for short-term economic performance and long-term social welfare. Through lecture, case analyses, and debates, students are exposed to a variety of marketing situations where potential conflicts, or tensions, arise between organizational and social objectives.   

 

 

Log Number: 201201-37

Marketing and Logistics - Undergraduate


 

Add a new course Warehouse Management (3crs) TRA Senior (4xxx) XXX

Prerequisites:    
"MAR3023: Principles of Marketing"
AND "MAN3504: Operations Management"
AND "TRA3035: Foundations of Transportation"
Co-requisites:    
None

Course Description:

This course covers warehousing functions, facility operations, and operational productivity improvements and measurements. With the inclusion of concepts from marketing, finance, statistics, operations management, and human resources, the course presents an integrated business approach to the detailed operational aspects of logistics facilities such as warehouse and distribution centers. The course will use real-world warehouse data to design the layout and operational requirements for a local warehousing facility.