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Faculty Association

December 6, 2001


ITEM #2 -- FA 01-30: Submitted by the Academic Programs Committee.

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COLLEGE OF BUSINESS ADMINISTRATION

Economic and Geography Department

01-199             APC 1                  ECO 3XXX            Econometrics (3 credit hours)
Prerequisite:  STA 2023, ECO 2013, and ECO 2023
Corequisite:  None
This course provides an introduction to regression analysis with emphasis on the special problems associated with analyzing economic data.  Topics include the theory of regression analysis, hypothesis testing, model-building, multicollinearity, heteroscedasticity, autocorrelation, and regression with dichotomous variables.  The course emphasizes empirical applications of econometrics.  No new faculty or additional resources are required for this course.

01-200             APC 1             ECP 3 XXX               Economics for Engineers (2credit hours)
Prerequisite:  None
Corequisite:  None
The course provides an introduction to the basic tools necessary for business decision-making and project evaluation.  The course covers the determination of prices and costs, the time value of money, cash flow and present worth analysis, rates of return, the effects of inflation, depreciation and tax effects, breakeven and benefit-cost analysis.  No new faculty or additional resources are required for this course.

01-203             APC 3                                                 BBA:  Minor:  Economics
This change is to require either ECO 3411 “Business and Economics Statistics or ECO 3xxx “Econometrics in the COBA Economics Minor.  Disallow the following courses from use as COBA Economics Minor electives:  ECO 3701, 3632, ECP 3703 and ECO 3XXX“Engineering Economics”.

01-204             APC 3                                                 BBA:  Major:  Economics
This change is to replace ECO 3411 with ECO 3XXX “Econometrics as a required course in the COBA Economics major.  To also disallow ECO 3XXX “Engineering Economics” as a COBA Economics Major elective. 

 

Management, Marketing and Logistics Department

01-187             APC 1             MAR 4XXX               E-Marketing (3 credit hours)
Prerequisite:  MAR 3023
Corequisite:  None
This course encompasses a study of marketing strategies and practices in the cyberspace including an examination of alternative business models, e-marketing strategies, customer characteristics, required marketing knowledge, and enabling technologies.  The focus of this course is on the Internet as a medium for communication and a marketing channel.  Students will be required to develop an e-marketing strategy and plan for an e-company and a company web site.  No new faculty or additional resources are required for this course.

01-188             APC 2             MAR 4803                 Strategic Marketing
This change encompasses a change in title, course description, and prerequisites better describes this course as a capstone course to be taken at the end of a marketing major’s program of study.  Case study analysis and simulation gaming have been added to strengthen the skills needed by today’s entry-level students in marketing.  The addition of prerequisites ensures that the students will take this course at the end of their marketing program.

01-189             APC 2             MAN 6309                 Advanced Topics in Personnel                                                                                     Relations
This course is being deleted, and replaced in the College’s list of offerings by a new course entitled “Human Resource Management” (see APC1 01-189A).  This change is consistent with modifications in the Master of Human Resource Management degree program, in which the revised new course will serve as a pre-requisite for MAN 6315 (Advanced Human Resource Management), and will thus serve more of an introductory role than the current course.

01-189A          APC1               MAN 6XXX           Human Resource Management  (3 cr hrs)
Prerequisites:   MAN 3025 or equivalent
Corequisites:    None
This course focuses on an in-depth analysis of the major functions of Human Resource Management.  Topics include the contexts of human resource management, staffing, employee development, compensation, and governance.  No new faculty or additional resources are required for this course.

01-190             APC 2      MAN 6315                         Advanced Human Resource                                                                                      Management
This change encompasses prerequisite course change. This change is consistent with modifications in the Master of Human Resource Management degree program, in which the newly revised MAN 6XXX (Human Resource Management) course will serve as a pre-requisite for MAN 6315 (Advanced Human Resource Management).

01-191             APC 2       MAR 4247                       Wholesaling Structure Strategy and                                                                                     Management
This course is being deleted, and replaced in the College’s list of offerings by a new course entitled “Marketing Channels: Structure, Strategy, and Management” (see APC 1 01-191A).  This change is consistent with the expanded emphasis within the marketing discipline upon supply chain management. Additionally, the deletion of this course and the addition of the new course will complement and reinforce changes underway in the logistics program within the college and at other leading institutions.

01-191A          APC 1             MAR 4XXX      Marketing Channels: Strategy,                                                                            Structure, and  Management (3 credit hours)
Prerequisites:     MAR 3023
Corequisites:     None
This course investigates nature and role of marketing channels and intermediaries.  It focuses upon the design of distribution systems consonant with chosen positioning strategies in order to effectively and efficiently move offerings from origination to points of consumption.  It addresses the major normative questions pertaining to channel design and functioning, including consideration of integration strategies, channel member motivation, coordination, and control, and legal constraints on channel functioning.  It addresses the impact of alternative organizational forms on channel performance.  No new faculty or additional resources are required for this course.

01-192             APC 2                MAR 4299                 Executive Seminar Series in                                                                                        Wholesaling
This course is being deleted, and replaced in the College’s list of offerings by a new course entitled “Executive Seminar in Marketing and Supply Chain Management” (see APC 1 01-192A).  This change is consistent with the expanded emphasis within the marketing discipline upon supply chain management. Additionally, the deletion of this course and the addition of the new course will complement and reinforce changes underway in the logistics program within the college and at other leading institutions.

01-192A          APC 1                MAR 4XXX         Executive Seminar in Marketing and                                                                                  Supply Chain Management (1 cr hr)
Prerequisites:  MAR 3023
Corequisites:     None
This seminar consists of a series of weekly lectures by recognized authorities that address various dimensions of marketing and supply chain management.  Lecturers are selected from both academic institutions and national and multinational businesses.  Employment opportunities and career path planning are emphasized.  No new faculty or additional resources are required for this course.

01-193             APC 2                MAR 4944                 Wholesaling Internship
This course is being deleted, and replaced in the College’s list of offerings by a new course entitled “Internship in Marketing and Supply Chain Management” (see APC 1 01-193A).  This change is consistent with the expanded emphasis within the marketing discipline upon supply chain management. Additionally, the proposals deletion of this course and the addition of the new course will complement and reinforce changes underway in the logistics program within the college and at other leading institutions.

01-193A          APC 1                             MAR 4XXX    Internship in Marketing and  Supply                                                                 Chain Management (1-3 cr hrs)
Prerequisites:  MAR 3023 and junior standing
Corequisites:     None
The internship provides the student with significant applied experience in marketing, supply chain management, transportation and/or logistics.  The internship provides the student with the opportunity to apply their educational training to marketing and supply chain issues confronting cooperating firms.  Grading is on a pass/fail basis.  No new faculty or additional resources are required for this course.

01-194             APC 3                                                 BBA:  Management
Management majors will now be required to earn a grade of “C” of better in all core courses.  In addition, MAN 4301 Human Resource Management is being added to the list of required major courses, and the major electives are being reduced from nine semester hours to six. Human Resource Management is a critical area of study in today’s business environment, and all management majors need to be exposed to this topic.  The change to grades of “C” of better in the core is to make this major consistent with all other majors in the College of Business Administration.

01-195             APC 3                                                 Wholesaling Minor
Minor in Wholesaling is eliminated.  MAR 4247 (Wholesaling Structure, Strategy and Management), MAR 4299 (Executive Seminar Series in Wholesaling), and MAR 4944 (Wholesaling Internship) are being revised to reflect the expanded emphasis within the marketing discipline upon supply chain management.  Since these courses are the only courses among the College of Business Administration’s current course offerings that have wholesaling as the focal point, the revision of these courses away from that focus serves also to eliminate the minor.  Effective Fall 2002.


01-196             APC 3                                                 BBA:  Marketing
Marketing majors will now be required to earn a grade of “C” or better in all core courses.  In addition, the required hours in the major have been increased from 15 to 18 semester hours and a capstone course in the major has been added to fulfill these additional hours.  Free electives for the major have been reduced by 3 semester hours.

01-197             APC 3                                        MBA:  Concentration in Human  Resource                                                                            Management
The proposed change creates a three-course (nine credit hour) concentration in Human Resource Management  (HRM) within the Master of Business Administration (MBA) degree.  MBA students wishing to concentrate in HRM would be required to take MAN 6XXX (Human Resource Management), MAN 6331 (Compensation Management), and MAN 6411 (Labor Relations & Collective Bargaining), in addition to the nine required courses (27 credit hours) and 12 foundation (pre-requisite) hours that are required of all MBA students.   The three HRM courses would fill what would otherwise be the three business elective courses (covering nine credit hours) that comprise the balance of the MBA’s 48-hour program of study.

01-198             APC 3                                          Masters in Human Resource Management
Master of Human Resource Management program will now require 12 hours of foundation (pre-requisite) courses instead of 27.  BUL 6840 (Employment Law) has been moved from a core requirement to a foundation course, and ISM 6021 (Management of Information Technology) replaces MAN 6323 (Human Resource Management Information Systems) in the core requirements.  MAN 6309 (Advanced Topics in Personnel Relations) is replaced by MAN 6XXX (Human Resource Management), which becomes a pre-requisite for MAN 6315 (Advanced Human Resource Management).  Number of major elective hours increases from 6 to 9, and the list of major electives from which students can choose is revised, dropping ACG 6305 (Management Accounting), QMB 6603 (Quantitative Measurement and Analysis), and ECO 6930 AB (Making Decisions with Data), and adding MAN 6225 (Organizational Measurement & Analysis), MAN 6445 (Advanced Topics in Negotiations), MAN 6601 (International Management), MAN 6930AA (Cultural Environment of Global Business), MAN 6930 AC (Managing Global Human Resources), and MAN 6930 AH (Project Management).

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Modified: December 6, 2001