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Coggin College of Business |
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Management |
Undergraduate |
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| 06/07-001 |
APC 1 |
GEB 3XXX |
Family Business Management (3 cr hrs)
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| Prerequisites: |
MAN 3025 Administrative Management |
| Corequisites: |
None |
Course Description: The course examines the unique challenges and practices of family owned businesses. Topics include planning for a firm’s growth and continuity, dynamics of family interactions, conflict resolution in a family firm, preparing the next generation for entry into and management of family firms, and succession strategies. Since family owned or controlled businesses comprise close to 90% of businesses worldwide, students would benefit from understanding the dynamics of families in business as they may work for a family owned business, plan on entering a professional field where their clientele may include family businesses or plan to bring family into their own business. No new faculty or additional resources are required for this course. |
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| 06/07-002 |
APC 1 |
GEB 3XXX |
Students in Free Enterprise Professional Development Program (3 cr hrs) |
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| Prerequisites: |
MAN 3025 Administrative Management |
| Corequisites: |
None |
Course Description: The purpose of this course is to provide students with the best opportunity to develop leadership, teamwork and communication skills through learning, practicing and teaching principles of free enterprise. This is accomplished through outreach projects in the community. Students will have the opportunity to assist young entrepreneurs in their business venture. No new faculty or additional resources are required for this course. |
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| 06/07-003 |
APC 1 |
GEB 4XXX |
Entrepreneurial Internship (3 cr hrs)
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| Prerequisites: |
GEB 3XXX Entrepreneurial Marketing
FIN 4461 Financial Statement Analysis
Permission of the instructor, grade point average of 2.50 or higher. |
| Corequisites: |
None |
Course Description: The course provides internships as an opportunity for entrepreneurship students to utilize the knowledge they have learned in the classroom and to gain real world experience in an entrepreneurial business. Students will have the opportunity to observe business practices of successful entrepreneurs, to experience the challenges of operating a business, and to recognize the knowledge, skills, and abilities necessary to be a successful entrepreneur. No new faculty or additional resources are required for this course. |
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| 06/07-004 |
APC 1 |
GEB 3XXX |
Small Business Consulting (3 cr hrs) |
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| Prerequisites: |
GEB 3XXX Entrepreneurial Marketing
FIN 4461 Financial Statement Analysis
GEB 4XXX Entrepreneurship
Students must have completed all Entrepreneurship Minor required courses and obtained permission of the instructor prior to enrolling in the course. |
| Corequisites: |
None |
Course Description: Student consulting teams work with local entrepreneurial clients that are facing business challenges. Students will define the specific problem areas, gather and evaluate relevant data, and recommend and implement solutions pertaining to the challenges in specific small businesses. Under close supervision the teams will develop a comprehensive consulting report which will include their analysis and recommendations to the client. No new faculty or additional resources are required for this course. |
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06/07-005 |
APC 1 |
GEB 4XXX |
Entrepreneurship (3 cr hrs)
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| Prerequisites: |
GEB 3XXX Entrepreneurial Marketing
FIN 4461 Financial Statement Analysis |
| Corequisites: |
None |
Course Description: In this course students will examine the concepts and issues of creating new ventures and the challenges of managing their growth through assigned readings, case analyses of business ventures, and entrepreneurs as guest speakers. Student teams will research a business opportunity and develop and present a business plan for the new venture. No new faculty or additional resources are required for this course. |
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| 06/07-006 |
APC 2 |
MAN 4802 |
Entrepreneurship |
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MAN 4802 (3.0) will be cancelled and replaced by GEB 4XXX (3.0). This course will become part of the new Entrepreneurship Minor and there are numerous changes that need to be made to the existing course including the course description, course prefix (from MAN to GEB), course objectives, and additional prerequisites (GEB 3XXX Entrepreneurial Marketing and FIN 4461 Financial Statement Analysis).
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| 06/07-007 |
APC 1 |
GEB 3XXX |
Entrepreneurial Marketing (3 cr hrs) |
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| Prerequisites: |
MAN 3025 Administrative Management
MAR 3023 Principles of Marketing |
| Corequisites: |
None |
Course Description: This course focuses on the practical application of key marketing concepts and methods specifically relevant to entrepreneurial ventures. Students will study and discuss cases focusing on the marketing survival strategies of successful entrepreneurs and learn about the marketing challenges of entrepreneurial ventures from assigned readings, class discussions, and guest speakers. Each class session will cover components of the marketing plan for an entrepreneurial venture, making comparisons on how the strategies differ from traditional marketing in “corporate America”. A major project required in the course is the development of marketing “inventions” for actual entrepreneurial ventures. Students will also review books and publications covering current entrepreneurial strategies and present key issues to the class. No new faculty or additional resources are required for this course. |
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| 06/07-008 |
APC 3 |
Entrepreneurship Minor |
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Summary of Changes:
Entrepreneurial jobs are very different than those in existing corporations. Students must learn to manage risks and have the proper skills necessary to assess many different business situations. Only with critical thinking skills applied specifically to entrepreneurial issues in finance, marketing and management can these individuals reach the skill and knowledge levels required for success. The goal of the minor in Entrepreneurship is to provide students with an experiential approach to learning that builds these skills. The minor is distinct from the other minors in the Coggin College of Business in terms of the courses offered and the perspective from which business concepts will be approached and applied.
More than 60% of 18-29 year olds say they want to start their own businesses. As a result, the discipline of Entrepreneurship is experiencing unprecedented growth on campuses throughout the United States. Twenty years ago there were only a few programs in entrepreneurship and now more than 400 exist. There are 1,992 colleges and universities offering coursework in entrepreneurship.
The following indicate a growing interest in Entrepreneurship on the UNF campus:
-For the past three years the course Planning a New Business (GEB 2112; 3 credit hours) has been offered and filled to capacity each term.
-The results of informal surveys of UNF students currently taking entrepreneurship courses indicate many students are interested in taking the minor in Entrepreneurship.
-Entrepreneurial panels were held on campus for students interested in entrepreneurship this past year and the number of attendees at the events filled the rooms to capacity.
-A student organization, Entrepreneurship Society, was started in the Fall 2005 term as a result of a growing interest in Entrepreneurship across campus.
-There has been tremendous support from the Jacksonville community for the Entrepreneurship Minor. More than thirty businesses have been engaged to be mentors for students and many others plan to offer internships to students and/or to speak to the entrepreneurship classes.
-Both business incubators in the city have made commitments to provide learning opportunities for students. UNF collaborated with one of the incubators, Enterprise North Florida, and held a regional intercollegiate business plan competition in April 2006.
Minor Requirements
GEB 3XXX 3.0 Entrepreneurial Marketing
FIN 4461 3.0 Financial Statement Analysis
GEB 4XXX 3.0 Entrepreneurship [replaced MAN 4802 (3.0) Entrepreneurship]
Select two courses:
GEB 3XXX 3.0 Family Business Management
GEB 3XXX 3.0 SIFE Professional Development Program
GEB 4XXX 3.0 Entrepreneurial Internship
GEB 4XXX 3.0 Small Business Consulting
Total: 15 SEMESTER HOURS
This minor is available only to students majoring in the College of Business.
click here to view the program of study
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