| Intructions |
1. |
Ensure
that you meet the requirements for enrolling in the Marketing
Internship course. |
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a. |
You are required to:
• be
a junior or senior majoring in Marketing in the Coggin
College of Business
• be in good academic
standing (not on academic probation or suspension)
•
have
a grade point average of 2.50 or higher
• complete at
least two of the following courses with grades of C or
better:
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MAR 4613 Marketing Research Information
MAR 4503 Consumer Behavior
MAR 4156 International Marketing |
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b. |
The best time to do your internship is
during your second-to-last semester. Waiting until your
final semester can put you at risk of not finding an
internship. Moreover, having an internship during your
final term will decrease the amount of time that you
can devote to your job search.
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2. |
Create a high-quality resume. |
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Draft your resume and meet with the Career
Management Center staff to improve your resume
and make necessary changes. Meet with the Internship
Coordinator to receive approval of your resume. |
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3. |
Obtain
approval by your academic advisor on the Marketing Internship
Application Clearance Request Form. |
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| DOWNLOAD |
Marketing
Internship Application Clearance Request |
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4. |
Arrange
your internship. |
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a. |
There are two ways to arrange an internship:
• Find an internship on your own
• Work with the Internship Coordinator or the Career
Management Center |
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b. |
Obtain the Internship Coordinator's approval
of the selected internship.
To be approved, an internship must consist of the following: |
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• at least 180 supervised hours
• a variety of marketing learning experiences
• exposure to the marketing aspects of the company’s
operation
• agreement by the company to do the following
 › certify the required number of hours you work and
the tasks that you perform
› sign a weekly time sheet
› complete
an evaluation of your internship and discuss
it with you
› accept a one-time visit during the semester from the Coordinator
• be a paid internship |
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c. |
Obtain a letter on company letterhead
signed by the supervisor that explains the details of the
internship. |
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5. |
Once
you have arranged an appropriate internship, you must
complete the following forms and submit to the Internship
Coordinator,
along with
the letter from the firm. |
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| DOWNLOAD |
Request
for Approval to Register for the
Marketing Internship
Course Form |
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| DOWNLOAD |
Five Learning Objectives Form
Must be developed in consultation with your employment
supervisor and signed by him/her. Be sure to retain
a copy of the learning objectives for your use in the
preparation of your midterm and final report. |
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| DOWNLOAD |
Student Contract
Form
Take
any required actions that it mandates. |
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Submit these forms and the supervisor’s
letter on company letterhead (see step 3) to the Coordinator
no later than one week prior to the beginning of
the UNF registration period. |
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6. |
The Coordinator will determine
whether your internship meets program requirements. |
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a. |
If your internship meets the
program requirements, then UNF will give you permission
to register for the Marketing Internship course before
the beginning of the registration period. |
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b. |
If your internship does not
meet program requirements, then the Coordinator will notify
you of that decision and the reasons for it. |
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c. |
Regular communication with
the Coordinator throughout your internship search should
ensure that you find an approved internship once registration
begins. |
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7. |
Register
for the Marketing Internship course. |
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To receive credit for an
internship, you must actually register for the internship
course just as you would for any other course. Do not
forget to pay for the course. |
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8. |
Submit
the Mid-semester Time Sheet to the Internship Coordinator
and attend the mid-semester internship seminar. |
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Once your internship begins,
you will have to ensure that several reports and forms
are submitted to the Coordinator on time. The first of
these is the Mid-Semester Time Sheet. Your supervisor
should fill out and sign this sheet at the end of each
internship week. You are also required to attend
the mid-semester internship seminar. |
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9. |
A
mid-term report is also required. |
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10. |
Complete
the End-of-Semester Time Sheet. |
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During the second half of
the internship, your supervisor should fill
out and sign the “End-of-Semester Time Sheet” at
the end of each week. |
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11. |
Have
supervisor complete the Employer's Evaluation form. |
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At the beginning of the last
week of classes, your supervisor must: |
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• complete the Employer's
Evaluation form.
• discuss your evaluation with you
• indicate that he/she has done so on the
form
• mail or fax the form back to the Coordinator
(address is on the form) |
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The Coordinator should receives
this form no later than the first day of final exam week
(or by the last day of class in a summer term). |
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12. |
Complete
the following and submit the
final session of classes.
Be prepared to make a PowerPoint
presentation.
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You must write a final paper
describing the internship experience and complete the
Student’s Evaluation
Form. You must discuss both with your supervisor. Submit
(along with the End-of-Semester Time Sheet) to the
Internship Coordinator during the final sessions of
classes. Be prepared to make a PowerPoint presentation. |
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FOR THE FINAL
PAPER: |
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a. |
For each of your original Five
Learning Objectives, your paper must either |
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Explain how you accomplished the objectives,
or |
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Identify those factors that prevented you
from doing so |
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b. |
Formatting
requirements are: |
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• word-processed with twelve-point
font and one-inch margins
• double-spaced, with page numbers
• 5 to 10 pages in length
• conforming to formal report writing style
• correct use of grammar, spelling, and sentence construction
• stapled in the top, left-hand corner (no reports in folders will be accepted) |
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c. |
EACH page
of this report must be signed by your supervisor indicating
he/she has read and reviewed your report. |
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d. |
The internship coordinator will
grade your paper as if it were a project for your employer
in a position you received after graduation. |
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FOR THE EVALUATION: |
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13. |
Internship
Coordinator must receive the completed Employer's
Evaluation form. |
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The coordinator must receive
the Employer's Evaluation form by the first
day of finals week (or the last day of classes for a
summer term internship). |
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| Grading |
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Internship grading is pass/fail.
A passing grade requires ALL of the following: |
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a. |
The student meets all deadlines,
as described in the checklist. It is the student’s
responsibility to know and meet all requirements and deadlines. |
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b. |
The supervisor rates the
student in the median category or higher in the following
areas: |
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• relations with others
• judgment
• ability to learn
• attitude
• dependability
• quality of work
• knowledge of the business |
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c. |
The supervisor rates the student
as satisfactory in both attendance and punctuality |
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d. |
The supervisor rates the student’s
overall evaluation as average or better |
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Failure to meet any of the
above requirements will result in a failing grade for
the internship. |
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