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Catalog 2013-2014
Coggin College of Business
 

Coggin College of Business Certificate Program

 

Who should take the certificate in e-Business (CeB) program?

Any graduate or post-graduate business student wanting to update their skills by learning about these new and important business models. Additionally, any current graduate student seeking a practical elective in their MBA program might want to select courses from among the e-Business certificate program offerings. Each of the e-Business classes will count as a MBA elective. In addition, those graduates or post-graduates holding technical degrees might want to further develop their own career options with an e-Business certificate and perhaps ultimately the MBA.

The Certificate in e-Business (CeB) provides graduate students in business with a solid foundation in both the theory and strategy of a variety of e-Business issues. The purpose of the program is to offer student participants the requisite management skills for the new economy. As organizations compete more aggressively for e-Business savvy managers, there are significant career opportunities for those individuals skilled in this dynamic and evolving business practice. These activities represent a significant and escalating area of organizational spending. Despite the magnitude and importance of this business practice, practitioners frequently express dissatisfaction with the process, outcomes and the availability of individuals who are prepared to manage in this arena. This certificate prepares graduates as future economy participants to capitalize on this swiftly moving business model by offering a hybrid of cross-functional, Internet enhanced classroom learning experiences designed to provide exposure to the most important drivers of this emerging field.