The Coggin College of Business aspires to be the institution of first choice for business education, serving North Florida with top quality faculty excelling in teaching and scholarship, and sharing with students their passion for life-long discovery and community service.
Coggin College staff, students, and faculty work together in a learning community characterized by civility, mutual respect, and open, honest communication.
The distinctiveness of our learning community is exemplified by the values that we consider most important. Specifically, we value:
Our faculty and staff embrace these values and encourage our students to do the same. As our students observe professional interactions among faculty, staff and their peers, they are provided with behavioral models to emulate.Our goal is to live and share these values so that student learning in the Coggin College, which could be limited to receiving information, instead becomes transformational learning. That is, it results in a positive shift in the way students think, view themselves, and view the world around them. This transformational learning takes place in our classrooms and in experiential learning opportunities such as study abroad; internships; participation in student organizations; involvement in research projects with our faculty; and professional interactions with our staff. We expect that students who are engaged in the Coggin College learning community will obtain high-quality positions upon graduation and have successful careers as business professionals. As alumni, they become the “Brand” of the Coggin College.
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