The Department of Communication offers the Bachelor of Science degree in Communication. Our majors select one of three professionally oriented concentrations:
In addition to the Communication major the department offers two minor programs:
Each concentration offers a blend of theoretical and applied coursework by faculty members who combine significant professional experience with advanced degrees. Our state-of-the-art teaching and learning facilities were renovated and updated in 2009-10 and include three computer labs, an online media lab, and a HDTV television production center.
The Department of Communication has an active Advisory Board that meets during the fall and spring semester. Their purpose is to serve as mentors to Communication students. For more information, please visit the Advisory Board web page.The department is governed by operational procedures.
UNF Communication students engage in community-based learning in all of our concentrations. Multimedia Journalism & Production students research and write the annual Hope Fund series of stories in the Florida Times-Union and contribute several types of content to the newspaper's Jacksonville.com web site. Also, Multimedia Journalism & Production students produce "Inside Jacksonville," a monthly news show, and other TV programming. Every semester Advertising and Public Relations students create fully planned campaigns for First Coast area non-profit organizations. In addition, during every term about 100 Communication majors complete professional internships.
Jacksonville is a great location for a program like ours. This dynamic metro area ranks in the top-50 media markets in the U.S. and is home to a large array of top-flight news media organizations, advertising firms, and public relations firms. The department enjoys a strong cooperative relationship with this professional community. Area professionals are frequent guests in our classes and support our student organizations. In addition, the department involves the professional community in its assessment efforts and curriculum planning.
The Department of Communication's mission is to create and disseminate knowledge about human and mass-mediated communication processes through high-quality teaching, research, and service to the community.
The undergraduate Bachelor of Science in
Communication major is primarily concerned with professional applications of
communication in traditional and emerging media, strategic communication
(advertising and public relations), and organizations. Within this context the
mission of the Department of Communication is to discover, integrate, and
disseminate applied and theoretical knowledge about human and mediated communication
processes and effects as they relate to individuals, groups, and society.
We are committed to high quality teaching
that prepares students for lifelong learning and professional careers in
communication; scholarship that advances knowledge of communication and
enhances the reputation of the university, and service to the university, academic
and professional communities, and to northeast Florida. To achieve our mission,
students engage in learning activities inside and outside the classroom, such
as participating in media internships and community-based learning, producing
news programs, and creating advertising and public relations campaigns for
Our graduates will be able to demonstrate the following learning outcomes, known as the North Florida Nine.
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