What Can You Do With A Major In Sport Management?

The Sport Management Program is reflective of the fast-paced and growing sports industry across the country. The program of study provides an academic foundation in sports management for application in a variety of sports settings. There are two concentrations within this degree program from which students must choose. The Sport Management concentration is appropriate for candidates who seek careers in professional sport, college athletics, or sport entrepreneurship. The Community Sport concentration is appropriate for candidates who seek leadership and/or instructional careers in settings offering sport, fitness, and recreational programming. Of further significance is that students receive valuable employment training though practicum and internship experiences in chosen settings including: college recreation or athletic programs, community recreation agencies, sport organizations or business, sport facilities, and professional sports teams.



Some Related Career Titles  


Entry Level Jobs 

High School Coach

High School Athletic Director

Sports Marketing





2 Years Minimum Experience Needed Positions and/or Master Degree

Team Owner

Upper Level Athletic Director

Director of Marketing

College Coaches


  General Career Directions
  • Team Owner
  • General Manager
  • Executive Director
  • Athletic Director
  • Vice President for Sports Communications
  • Director of Marketing
  • Director of Sports Information

  • Director of Sports Publicity

  • Associate Athletic Director for Finance


To Match This Major To Careers:  Click Here

PDF Printable Version


To research these titles and more go to (Occupational Outlook Handbook)  



Links To Professional Associations  

American Alliance for Health, Physical Education, Recreation and Dance

American Association for Health Education

Associations Connected with Physical Education and Sports---Searchable site from SUNY Cortland 

Canadian Association for the Advancement of Women in Sport

Commission on Accreditation of Allied Health Education Programs (CAAHEP)

International Olympic Committee Home Page

NAIA Home Page

National Association for Physical Education in Higher Education

National Athletic Trainers' Association

National Governing Bodies--Links to governing bodies from the Springboard page 

National Soccer Coaches Association of America



Job Search Information 







Graduate Schools 

Local Programs 

University of Central Florida  

Florida International University

Florida Atlantic University

Florida Agricultural & Mechanical University

Florida State University 
University of Indianapolis Kinesiology Graduate Program


Link To UNF Academic program 

The Department of Leadership, Counseling and Sport Management offers a Bachelor of Arts in Education (BAE) in the following areas:

Sport Management Concentration  

Community Sport Concentration  



Holland Codes 

Sport Management- Enterprising; Realistic; Social (ERS)


College of Education and Human Services Job Search Internet Links 

Teaching/School Administration- Public Schools
Teaching/School Administration-Independent and Private Schools
Physical Education/Sports 
Human Services/Non-Profit/Counseling
Special Education and Related Services
College and University Job Search Internet Resources 
Educational Consulting/Human Resources/Research & Evaluation 
State and Federal Government Job Search 




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